Portillos Inc.
2001 Spring Road, Suite 400
Oak Brook, IL 60523
VIA EDGAR
May 16, 2023
Blaise Rhodes and Rufus Decker
U.S. Securities & Exchange Commission
Division of Corporation Finance
Office of Trade & Services
100 F Street, NE
Washington, D.C. 20549-3561
Re: | Portillos Inc. |
Form 10-K for Fiscal Year Ended December 25, 2022
Filed March 2, 2023
File No. 001-40951
Dear Blaise Rhodes and Rufus Decker:
The letter responds to comments of the staff of the Securities and Exchange Commission (the Staff) contained in the Staffs letter dated May 3, 2023 (the Comment Letter) with regard to the Annual Report on Form 10-K (File No. 001-40951) filed by Portillos Inc. on March 2, 2023 (the Form 10-K). Capitalized terms used but not defined herein have the respective meanings ascribed to them in the Form 10-K.
Set forth below in bold are the comments contained in the Comment Letter pertaining to the Form 10-K. Immediately below each of the Staffs comments is the Companys response to that comment. For the convenience of the Staffs review, each of the numbered paragraphs below corresponds to the numbered comment in the Comment Letter.
Form 10-K for Fiscal Year Ended December 25, 2022
Consolidated Financial Statements
Consolidated Statements of Operations, page 53
1. | It appears from your disclosure on page 36 that cost of goods sold, excluding depreciation and amortization, consists primarily of food, beverages and paper products costs, and is not burdened with other direct and indirect costs of producing your food and beverages. If so, please retitle this line item accordingly to better reflect what it represents. |
The Company acknowledges the Staffs comment and confirms that the line item Cost of goods sold, excluding depreciation and amortization, on the Companys financial statements consists primarily of food, beverage and paper products costs, and to a lesser extent, third-party delivery partner commissions. Third-party delivery commissions represent approximately 8% of Cost of goods sold, excluding depreciation and amortization for the fiscal year ended December 25, 2022. In response to the Staffs comment, in future filings, starting with the Form 10-Q for the quarter ended June 25, 2023, the Company will retitle this line item from Cost of goods sold, excluding depreciation and amortization to Food, beverage and packaging costs. Our disclosure in Part I, Item 2 within Form 10-Q will continue to disclose all components of this line item. We hope that this adequately addresses the Staffs concerns.
Note 3. Revenue Recognition, page 66
2. | On pages 35 and 62, you disclose that at the end of fiscal 2021, you began to record in revenues the third-party delivery menu price premiums for transactions through non-Company owned channels. Please provide us your ASC 606 analysis supporting this change in accounting treatment. |
The Company acknowledges the Staffs comment. For delivery sales through a non-Company owned channel, such as the delivery partners website or app, which the Company calls Marketplace Sales, the Company recognizes sales revenues in the amount paid to the delivery partner by the customer for food. The Company does not recognize delivery and service fees charged by the delivery partner as the Company does not control the delivery. Revenue from Marketplace Sales is recognized when food is delivered to the customer. For all delivery sales of food, the Company is considered the principal and recognizes revenue on a gross basis.
The Company applies the following general steps to achieve the core principles of ASC 606 in recognizing revenue for its non-Company owned channels:
1) | ASC 606-10-25-1 and 2Identify the contract(s) with a customer |
A contract generally exists at the point of sale when goods are delivered or when a sales agreement is executed. The Company defines the customer as the individual guest placing an order for food through a delivery partners website or app. A contract exists when the customer places its order.
2) | ASC 606-10-25-14 and 15Identify the performance obligations in the contract |
The Companys performance obligation is related to the preparation of food for delivery, which is defined as one performance obligation. For all delivery sales of food, whether through a third-party delivery partners website or app or the Companys own website or app, the Company is considered the principal and recognizes revenue on a gross basis.
The Company has exercised judgment in determining that it is the principal in transactions through a delivery partners website or app. In reaching this conclusion, the Company considered the following key facts and circumstances:
| The Company promptly accepts orders and is contractually responsible for preparing the orders; |
| The Company takes strong measures to ensure the quality and accuracy of the fulfillment of all orders; |
| In the case of customer dissatisfaction with the food, the Company, rather than the delivery partner, must provide a remedy; |
| The Company has full discretion in setting prices, descriptions, characteristics, and availability of products; and |
| The delivery partner never obtains control of the order of food by our customer, because they are obligated to deliver the food to our customer upon pick-up and are unable to redirect the food ordered or otherwise obtain any benefits from the food ordered. |
3) | ASC 606-10-32-2Determine the transaction price |
In accordance with ASC 606-10-32-2, an entity shall consider the terms of the contract. The transaction price is the amount of consideration to which an entity expects to be entitled in exchange for transferring goods or services to a customer, excluding amounts collected on behalf of third parties (e.g., sales tax).
In the case of transactions through a delivery partners website or app, the Company is solely responsible to determine the price that the delivery partner charges for the food, rather than the delivery partner. The menu price listed on the delivery partners website or app is the contract price that the customer agreed to pay in exchange for promised goods (i.e., food).
Separately, the Company is charged a third-party delivery partner commission that is calculated as percentage of the menu price and is included in Cost of goods sold, excluding depreciation and amortization, which pursuant to our response to Comment #1, we will retitle to Food, beverage and packaging costs.
4) | ASC 606-10-32-28 Allocate the transaction price to the performance obligations in the contract |
For delivery sales through a delivery partners website or app, the performance obligation is the fulfillment of a customer order. Selling prices for goods sold are directly observable because the goods are regularly sold on a standalone basis as reflected as menu price of the delivery partners website or app.
5) | ASC 606-10-25-23 Recognize revenue when (or as) the entity satisfies a performance obligation |
Revenue is recognized, when the performance obligation is completed and the control of promised goods is transferred to the customer in an amount that reflects the consideration we expect to be entitled to in exchange for those goods.
In addition, we have updated our most recent Form 10-Q filing for the quarter ended March 26, 2023 to the following disclosure:
Delivery sales are generally fulfilled by third-party delivery partners whether ordered through the Portillos app and website (Dispatch Sales) or through third-party delivery partners (Marketplace Sales). Dispatch Sales include delivery and service fees as the Company controls the delivery. Revenue from Dispatch Sales is recognized when food is delivered to the customer. For these sales, the Company receives payment directly from the customer at the time of sale. Revenue for Marketplace Sales is recognized in the amount paid to the delivery partner by the customer for food and excludes delivery and service fees charged by the third-party delivery partner as the Company does not control the delivery. Revenue from Marketplace Sales is recognized when food is delivered to the customer. For these sales, the Company receives payment from the delivery partner subsequent to the transfer of order, which is generally paid one week in arrears. For all delivery sales of food, the Company is considered the principal and recognizes revenue on a gross basis.
We hope that this adequately addresses the Staffs concerns.
We thank the Staff for its review of the foregoing and the Form 10-K. If you have further comments, please feel free to contact the undersigned by email at mhook@portillos.com or by phone at (630) 472-2029.
Sincerely, |
/s/ Michelle Hook |
Michelle Hook |
Chief Financial Officer and Treasurer |
Portillos Inc. |